Practitioners

Practitioners
Understanding and Managing Placebo Effects in your Practice

Placebo Effect front coverContext is everything- what you say, how you say it, the clinical environment, your client’s expectations and their past history are all factors which affect the healing response, otherwise known as the placebo response. As a therapist/practitioner, knowledge in this area is critical if you want to maximize clinical outcomes. Failure to understand and apply this knowledge could mean that you are unknowingly triggering a nocebo response; the exact opposite of what you want for your clients.

In my book, The Placebo Response in Manual Therapy, I explore the evidence behind the many contextual factors that affect clinical outcomes, and offer practical ways to apply them in your practice.  It turns out that the placebo effect is not quite as mysterious as we once thought. The emerging model for understanding and treating our clients is the biopsychosocial model, which looks at the whole person that you are treating. It takes in not just biological factors, but also psychological and social factors that affect healing, recovery, and pain perception. This book explores many of these factors to the end of making you a better practitioner.

Forewords are provided by renowned authorities Leon Chaitow and Ruth Werner highlighting the vital importance of this topic. For less money than what you likely charge for a one-hour treatment you can own your copy of this book, thereby becoming much more knowledgeable on this fascinating subject. To get your copy of The Placebo Response in Manual Therapy, go to one of the following links.

In USA   Amazon.com

In Canada  Amazon.ca

In Canada Curties-Overzet Publications

International Orders Handspring Publishing